The urgency of decarbonizing the shipping industry cannot be overstated. Responsible for over 90% of the world’s trade volume and nearly 3% of global greenhouse gas emissions, the industry’s heavy reliance on fossil fuels and the sheer volume of movement contribute to its significant carbon footprint. The International Maritime Organization (IMO) has set a target to reach net-zero GHG emissions by around 2050, and the path toward decarbonization will be further refined through region- and country-specific regulations like EU-ETS, China’s domestic ECAs, and the North American Emission Control Area.

Estimates show that decarbonizing the world’s fleet by 2050 could cost $8 billion to $28 billion annually, with an additional $28 billion to $90 billion needed yearly to build a fully carbon-neutral fuel infrastructure. It’s a massive transformation but also a critical one. Decarbonizing shipping is an environmental obligation and, increasingly, a regulatory obligation. At the same time, it’s a complex business challenge that requires a balanced approach to technological innovation and economic feasibility. This balance is crucial for businesses aiming to decarbonize while maintaining profitability for shareholders. In the near term, one of the most potent levers will be intelligent, data-driven fleet optimization.

Balancing Innovation and Economics

Building new, low-carbon ships – key to the industry’s decarbonization efforts – is expensive and will take time. Globally, shipbuilding capacity in shipyards is more or less fixed, and this construction capacity is not likely to increase. The average delivery time after placing an order for a typical commercial ship is three to four years, including 12 to 18 months of detailed design and planning. Retrofitting, while less capital-intensive than building new ships, is also costly, and the limited availability of clean fuels outside major ports adds another layer of complexity. To achieve short-term compliance, shipping companies may explore chartering existing vessels. However, increasingly stringent regulations in many regions will shrink the pool of ships available for chartering, making it more expensive.

Companies must embrace a fleet optimization strategy built around data to optimize investments in these various decarbonization approaches. Platforms like Maximo and SharePoint can be the foundation for developing solutions that address the shipping industry's unique needs. They provide the necessary infrastructure to collect, manage, and analyze relevant data. These platforms streamline data management, reducing technical demands and costs for data-driven strategies.

Establishing a baseline is the first step in this process. It involves quantifying emissions to understand the current state of carbon intensity. This baseline serves as a reference point for measuring progress and identifying areas for improvement. Shipping companies should quantify the GHG emissions at the ship-by-ship level, project the remaining life of each vessel, and consider those data points in light of regulatory compliance certifications like Carbon Intensity Indicators (CII) and the Energy Efficiency Existing Ship Index (EEXI). This effort will project each ship’s ability to operate in specific regions for its lifespan.

Advanced technologies such as data analytics and artificial intelligence (AI) can help simulate potential decarbonization scenarios. These simulations can predict the impact of different strategies on carbon intensity, reassuring decision-makers that they are choosing the most effective course of action. They should also calculate the likely cost of interventions and abatements and incorporate a detailed understanding of carbon abatement incentives, tax regimes, and carbon trading systems.

Based on detailed simulations, shipping companies can make informed decisions on phasing out old ships and replacing them with low-carbon vessels. This will require a thorough understanding of global shipbuilding capacity constraints and a precise grasp of the various retrofitting options that can improve emissions ratings and add a few more years to each ship’s effective lifespan. Voyage optimization measures can add 2-3 years of viable operation and move CII ratings to a higher band. Detailed financial scenario modeling, meanwhile, will optimize the economic returns for investors while planning the order placement for new vessels, cost-effectively retrofitting the existing fleet, and finding the right mix of old, retrofitted, and new ships at all times during this complex decarbonization journey.

Confronting the Challenges and Achieving Success

The challenges of shipping decarbonization must be confronted head-on. While pursuing the least carbon-intensive pathway may conflict with short-term economic objectives, a data-driven approach can demonstrate how initial investments translate into long-term benefits.

There is already a growing demand for alternative fuels in some shipping segments. Most voluntary demand signs come from the customer-facing (B2C) container segments. As voluntary and mandated demand for low-carbon shipping expands, careful planning and strategic decision-making focused on fleet optimization will become essential. Digitalization will be the critical enabler, holding together the parts of the transformation strategy. AI/ML and data analytics will be particularly crucial, as will data security solutions to risk-proof new technologies. By building relationships with the right stakeholders and defining a clear fleet optimization strategy, shipping companies can succeed in an increasingly stringent regulatory environment and transform optimally.

About the Authors

Santosh Tiwari
Managing Consultant, Energy Practice

Santosh is a shipping leader with over 22 years of experience with oil majors BP and Shell Shipping (STASCO), as well as shipping and logistics giant DHL. He previously led the digital transformation program at BP Shipping. Santosh is a former Chief Engineer (Marine), and regularly sailed on oil tankers prior to completing his MBA in the UK.

Sidharth Mishra
Vice President and Global Practice Head, Energy Practice

Sidharth leads the global energy and shipping industry practice at Wipro, where he advises clients on decarbonization, energy transition, and operational efficiency. A former Master Mariner, Sidharth is a leading figure in maritime digitalization and decarbonization. He spearheads data and AI-led transformations across the energy and shipping value chain.