One of the primary concerns of a strategically-focused CFO, will be to transform Financial Planning & Analysis (FPA) function. This is the case as a business-aligned FPA function aids in the larger purpose of an organization’s growth strategy through financial risk reduction and faster adaptation to market changes. From controlling expenses to providing strategic value for organizational growth – recent years have seen a remarkable shift in the CFO perspective.
How can you enable an efficient transformation of the Financial Planning & Analysis (FPA) function?
Consolidation of the finance function into a centralized unit – a Finance Center of Excellence (FCOE) – can help you reach this goal. An FCOE ensures a clear line of sight between strategic goals and day-to-day activities and results in efficient performance management of the FPA. It definitely makes sense to gather every valuable bit of financial information from across the organization and gain from the knowledge it provides. Right from technology investments and knowledge management to standard reporting and reliable accounting, your Finance COE can be the means for your people, process, and systems to collaborate, leading to better business results.
Also, now, more than ever, technology plays a key role in transforming the FPA function. Present trends like digitization, automation and cloud-based systems promise more accurate results, seamless operations and agility. Latest technologies, coupled with specialized business processing, are increasingly becoming keys to successful financial planning.
How can you as a future-focused CFO and a key strategic partner ensure that you are taking advantage of the latest and most relevant technology trends? A simple way to achieve this capability is to build your FCOE on the IT strength of a service provider and leverage industry-best practices.
How to formulate a Finance COE
Step 1 - Discover
‘Discovering’ the present organization challenges and understanding its ‘impact’ on the organization, both in terms of decision making and cost-effectiveness, should be the first step to setting up a Finance COE. Defining your business demographics from a People-Process-System perspective, will help you analyze the investments and dependencies that are currently prevalent in the system. This helps you create the blueprint of a Finance COE. Take for instance, the multinational technology major had challenges of a dispersed finance organization across the world, with multiple reporting systems and processes. This resulted in 70% executive bandwidth being consumed for reporting and aligning/reconciling corporate Management Information System (MIS) with regional/business MIS leaving little scope for strategic planning, analysis and informed decision making.
Discover the Challenge
Discover business and geographies creating dispersed finance teams and systems resulting in:
Inability to invest in new systems due to:
People dependency:
Understand the Impact
Lack of insights into business:
Inability to take real-time decisions:
High dependency on manual work:
Losing out on cost reduction opportunities:
Step 2 - Evaluate
Once the parameters are identified, you have the opportunity to evaluate specialist service provider solutions that would help achieve your business goals. Specialist business service providers should be able to extend value realization beyond cost savings. Identify the essential components of the outsourcing solution, and potential benefits that could be realized. Defining the industry benchmarks, best practices and specialization can aid your judgement.
Evaluate Solutions
Consolidate Financial Planning and Analysis under one COE:
Service provider - CFO strategy:
Introduce new tools and systems. Help organization choose the most appropriate tool:
Provide qualified offshore talent with significant functional knowledge and experience:
Realize Potential Success
Improved business insights:
Faster information flow:
Your FCOE should be built on the IT strength of your service provider to drive successful business outcomes. Consider the following technology aspects when you evaluate a service provider:
Step 3 - Create
Create a Finance COE model, combining subject matter expertise, automation, decision support and interactive solutions. Your core focus should be on strategic business outcomes and empowering people to drive best practices. It helps a CFO remain ahead of the competition by bringing down cost and operational inefficiencies.
The technology major with FPA issues (cited above) initiated a successful COE creation by setting up a shared service organization. The shared services model aligned all common key functionalities under one umbrella, including sales analysis and forecast. It also created subject matter expertise in various domains including business and IT. A Business Intelligence (BI) platform was implemented for business finance and sales organization. The collaboration among IT and business stakeholders led to better and faster analytics in addition to standardized reporting. The BI platforms allow all finance, sales and business team members to generate web-based dynamic real-time reports according to the users’ requirement.