In the post COVID-19 world, ESG shapes new disclosure norms and contributes to increased investor focus and revised policy frameworks across sectors and geographies.
In recent years, climate change has become a core concern for people across the globe. Investors are no longer only concerned with the financial performance of a company; they also actively research about the initiatives undertaken by these companies to benefit the larger community and planet. Environment, Social, and Governance (ESG) disclosures point to the company’s core values. Investors believe that companies with significant ESG contribution are less risky and more resilient to changes, a sentiment that has strengthened post pandemic. This shift from shareholder capitalism to stakeholder capitalism will have significant ramifications for companies that fail to develop a robust ESG portfolio.
According to the European Green Deal, all European Union (EU) members will transition to circular economies by 2050. It implies that they will have net zero emissions. Other research has shown that the companies with excellent ESG ratings have better returns on equity. Even in the FMCG sector, end consumers are paying attention to the ethicality of their products. They are buying more from "vegan" and "cruelty-free" brands. Customers and investors are not only rewarding the ESG-responsible companies but also punishing others by avoiding them and making them less profitable.
Challenges in becoming ESG compliant
While ESG offers many benefits in the long run, there are several challenges that companies have to face in order to become ESG compliant.
Opportunities for companies to enhance ESG ratings
Key steps to take in the ESG compliance journey
1. Integrating ESG into the business strategy – It is very important for the company to disclose the way it is reacting to the macroeconomic trends and publish reports on how its business model impacts environment and society related to their domain. This can be done by the companies proactively by including the ESG factors affecting their business into their business strategy.
2. Identifying the core ESG topics related to the business – Companies must keep track of the emerging and existing ESG issues. The ESG factors should relate to the company’s sector and business, and investors and stakeholders should have relevance and value addition.
3. Striving to improve ESG ratings – Investors make their decisions by looking at the ESG rating of a firm. For better ESG ratings, a company should develop ESG ratings strategy, engagement with ESG rating agencies to understand the gaps and opportunities and work on them.
From ESG compliance to incorporating ESG in the core strategy
Step 1: Establishing a solid foundation
Step 2: Core strengthening
Step 3: Disseminate the results of your work
1. Approach to identify the core ESG topics related to the business
Materiality is a notion for identifying the ESG issues that are most important to your company and its stakeholders. Companies should concentrate their limited resources and time on the most significant ESG issues that have the largest impact on their business and stakeholders.
2. Environmental data management
Global firms require a sound multifaceted and agile Environment Data Management (EDM) system to deal with the data that is being generated by the companies. Using the data to identify sources of risks that cause negative impacts on the ESG ratings of the firm is getting more and more crucial.
3. Outsourcing
It is better for a company to outsource the existing ESG activities as the third-party provider would be containing industry standard and relevant solutions. Given the view of long-term growth and budget constraints, implementing best practices is better handled by outsourcing the activities to an expert.
ESG initiatives reporting has become one of the key factors that affects an investor’s decision to invest in a company and should complement the larger business goals of the company to communicate a unified message. ESG ratings improvement should be one of the top priorities in order to be an attractive investment opportunity. Compliance to the global regulatory frameworks is essential and tricky without proper expertise in the field.
Getting the ‘investment grade’ data for auditing and publishing requires the data collection process to be accurate, limited to boundaries, consistent, comparable, time-bound, assured, and balanced. Outsourcing these activities could help with not only cost reduction but also with ESG ratings improvement.
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Pankaj M Kwatra
Knowledge Services Sales Lead, APMEA
Pankaj leads Wipro’s KPO (Knowledge Services) Sales Practice for the APMEA region. Knowledge Services is a group of problem solvers with a passion for the digital world – offering expertise across digital content, reputation management, enterprise legal offerings, data & insights and marketing and e-commerce operations. Pankaj has spent more than two decades in the global outsourcing industry working with various financial institutions and content and media firms. He has helped firms create value through revenue generation, capability build and risk free governance and has been one of the pioneers of the Indian KPO sector.