The subscription model is fast becoming popular. While it was prevalent in the use of software, it’s now gaining ground in everyday consumer usage as well. Research by Zuora and YouGov indicates that 90% of the people in the UK now have at least one subscription service. A survey by Coupon Follow with over 1,000 people indicated that consumers had two active subscription boxes on an average and spent about $58 a month on these subscriptions.

Forty percent of companies surveyed in GEP’s The Business Costs of Supply Chain Disruption report claim they experienced measurable damage to their brand image because of pandemic-related supply chain disruptions. Another 36% of organizations survey claim cyberattacks on supply chains are a growing concern. In total, the report estimates revenue losses due to supply chain disruptions to be as high as $4 trillion.